Cherry – Bolstering Its Nordic Affiliate Presence
Research Note
2015-07-27
09:39
As a step to efficiently strengthen its Nordic affiliate presence and achieve profitability, Game Lounge through Cherry, has decided to acquire online casino related affiliate sites focused upon the Finnish market since 2011. The acquisition will lead to a projected increase of EBITDA increase of minimum 600 thousand euro on an annual basis (which is around 180-200 euro per customer after personnel expenses if you assume around 3000-3300 depositing customers per year). This will further enhance the likelihood of the online casino division achieving its targeted profitability level by Q3.
PS
Philip Skogby
Disclosures and disclaimers